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Country Snapshot - Uganda

Uganda’s horticulture sector has potential for further growth into the Dutch      market, particularly if supply-chain reliability and quality standards are met.

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Trade and economic snapshot


In 2024, the Netherlands imported goods worth US$192.8 million from Uganda. Trading Economics Top imported products included cocoa/cocoa preparations (~US$78.95 m), live plants/cut flowers (~US$55.65 m), and coffee/tea/spices (~US$40.66 m) Trading Economics


Key product flows

  • Horticulture &  floriculture (live plants/bulbs/cut flowers) feature prominently.

  • Agricultural commodities (coffee/tea/spices, cocoa) are important export goods to the  Netherlands.

  • Other categories  such as oil-seeds/grains, fish/seafood appear at lower levels.

Opportunities & considerations

  • Uganda’s horticulture sector has potential for further growth into the Dutch      market, particularly if supply-chain reliability and quality standards are met.

  • The Netherlands’ demand for niche/quality produce (flowers, specialty coffee/tea,      value-added agriculture) offers opportunities for Ugandan exporters to move up the value chain.

  • Dutch importers may look for diversification of supply beyond Kenya, and Uganda can be part of that mix.

Challenges

  • As in other East African markets, infrastructure (transport, logistics, cold‐chain) remains a constraint.

  • Market access in Europe requires compliance with EU standards (e.g., for plant health, pesticide residues).

  • Competition from other suppliers (Kenya, Ethiopia, etc) and global market pressures mean margin and reliability matter.

Invitation to comment

  • For those active in Ugandan exports: what are the biggest bottlenecks you face entering the Dutch market (logistics, certification, product standards, market      awareness)?

  • What kinds of Dutch importers or wholesalers are you in contact with — are they predominately large chains, niche specialist importers, or other?

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